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PacifiCare a Top Ten Company for Asian Americans
May 23, 2005 – PacifiCare has earned a place on the 2005 Asian Enterprise Top Ten Companies for Asian Americans, an annual list recognizing companies nationwide that, according to the magazine, “created forward-moving initiatives to include Asian Pacific Americans into their corporate culture.”
This is the second year in a row that PacifiCare has been named to the list.
The qualities shared by companies named to the 2005 Top Ten Companies for Asian Americans list include: a commitment to diversity in the work force; Asian-American directors and executive officers; and innovative products and services that address specific needs shared among Asian Americans. PacifiCare is one of a few companies, as well as individuals, that were honored at the 11th National Asian Entrepreneur of the Year Awards gala Friday, May 20, in Washington, D.C.
“Our listing on Asian Enterprise’s 2005 Top Ten Companies for Asian Americans reflects our commitment to workplace diversity as well as our relationships with our Asian-American members and doctors,” said Howie Phanstiel, PacifiCare’s chairman and CEO. “We believe our diverse customers are best served by knowledgeable and experienced employees who understand their needs, and we are taking action to develop culturally sensitive and relevant health and consumer services to improve the health and well-being of various populations.”
According to Amber Jia, director of PacifiCare’s Asian American Markets, PacifiCare has launched a comprehensive suite of programs specifically designed to address the unique health care needs of Asian Americans.
“PacifiCare is going beyond simply translating member materials and marketing collateral,” said Jia. “We’ve hired bilingual customer service representatives, created multilingual Web sites with specific and relevant health care information, and developed educational materials to address illnesses that most frequently affect the health of Asian Americans.”
“One of the keys to PacifiCare’s success is a business philosophy that values diversity,” said Phanstiel. “It is a philosophy driven by our company theme, ‘Caring is good. Doing something is better.’ We are honored to receive recognition once again from Asian Enterprise magazine.” |
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Representing PacifiCare at the Asian Enterprise Magazine awards ceremony on May 20 are (left to right) Tiffany Borodkin, director, Sales; Deanna Corpuz, program manager, Senior Solutions; Stan Kim, account executive, Sales; Sheila Maradiaga, program manager, Local Management; Kate Kanne, vice president, Marketing; Sherri Bliss, program manager, Staffing; James Qu, project manager, Product Development. |
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Assurance (NCQA).
PacifiCare's specialty operations include behavioral health,
dental and vision, and complete pharmacy and medical management
through its wholly owned subsidiary, Prescription Solutions.
More information on PacifiCare Health Systems is available
at
www.pacificare.com. |
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Health plan products and services are offered
by PacifiCare of California and PacifiCare Behavioral Health
of California, Inc. |
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Indemnity insurance products (including PPO
products) offered in California are underwritten by PacifiCare
Life and Health Insurance Company. |
| Other products and services are offered by PacifiCare
Health Plan Administrators, Inc., RxSolutions, Inc., and PacifiCare
Behavioral Health, Inc. |
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PacifiCare® is a federally registered
trademark of PacifiCare Life and Health Insurance Company. |
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